Marketing Multiple Business within a Entertainment and Hospitality Venue
The St. Louis Union Station and Aquarium launched a campaign to increase visitation and enhance brand awareness and appeal in the local market and nearby cities. The campaign invites visitors to embark on a whimsical journey through enchanting experiences, positioning St. Louis Union Station as a dream destination. By leveraging imagery, illustrations, and vibrant colors, the campaign effectively evokes the feeling of a child's dream brought to life.